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Rich Johnson, Real Estate 

Professional in San Diego

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Archive for September, 2007


HIghest Sold Price in Salviati Santa Fe Valley 92127 in 2007!

Hello Salviati Homeowners;

Yes, there is hope in this ever changing real estate marketplace. Recently, we just closed escrow on 17037 Castello Circle, at a price of $1,800,000!

For those of you who don’t know…this is the highest sale price in the development so far in 2007. The day after we closed escrow on this property, 17082 Castello Circle (just a few doors down) closed escrow at a price of only $1,500,000!

I think that no matter where we live, a $300,000 price difference for a home that was 867 square feet larger is huge. Sure there are a lot of different factors that can go in to a home sale, i.e. the seller’s needs and motivation, financial situation, etc., but $300,000?

Or is that our seller just got lucky and found the right buyer…

We like to think that a home’s saleability and ultimately its sale price are driven by a number of different factors. We know that achieving a good sale is based on 80% price and 20% marketing. We also know that staging, making the home accessable to local Realtors, and local exposure through dozens of internet search portals, newspapers, magazines, broker caravaning, blogs, e-mail blasts will increase your chances.

The market has changed and therefore you must have the right professional helping you to sell at your market value. Competition is extensive, buyers think they can ask for the moon and the stars, and financing is more difficult today.

If you’re interested in learning more of our secrets on how to get your home sold in today’s marketplace, call us at 877-571-2289 or email us for your free seller’s “pre-listing” package. Ask us about our “Premier Properties” program, and how it will help give you the exposure others are not getting.

You may also visit us online at www.HotOnRealEstate.com

We’re Sue Johnson & Associates and we can sell your home!

Sue Johnson, GRI, SRES

11155 Ocean Air Drive

San Diego, California 92130

info@HotOnRealEstate.com

Posted by Rich Johnson | Currently No Comments »


Windermere Lists New Community Rancho Vallecito in Valley Center

Rancho Vallecito Two StoryRich Johnson and Windermere Exclusive Properties, a San Diego based broker, has listed the Rancho Vallecito new home project located in beautiful Valley Center California. Rancho Vallecito is a new home community located just mintues from the I-15 freeway and just 4 miles from downtown Valley Center.

“We’re very excited about listing these wonderful homes” said Rich Johnson, Windermere’s Escondido Branch Manager and Director of Information Technology. These homes, built by RWR Homes, offer future owners incredible views, large floorplans, and acreage to spread out.

As builder and developer, RWR upholds an unwavering dedication to excellence for customers, bringing a keen understanding of architectural beauty and practical function to life for homeowners throughout Southern California. This integrity and sense of innovation is the cornerstone of every RWR home and community—and the reason behind RWR’s impeccable ability to satisfy an impressive spectrum of buyers.

This is the sixth community now being marketed and sold by Rancho VallecitoWindermere, an innovator and trusted source for builders and developers. Prices at Rancho Valleciot start in the $800′s, and represent an outstanding value to those looking for the great Valley Center lifestyle.

Contact the Windermere Sales office at 760-751-7053 onsite, or visit www.windermeresandiego.com for more information.

Posted by Rich Johnson | Currently No Comments »

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Windermere Exclusive Properties 16890 Bernardo Center Drive San Diego Ca. 92128 DRE# 01257557