'Luxury San Diego Estates' Category
Steve Rodgers Named President of Windermere Exclusive Properties
February 26th, 2009 Categories: Escondido, Luxury San Diego Estates, Marketing, Oceanside, Poway, Rancho Bernardo, San Marcos
Steve Rodgers, former President and CEO of Prudential California Realty, Southern California was named a partner and the new President of Windermere Exclusive Properties.
Rodgers, who was with Prudential for more than 14 years, spent the last few months researching the companies and cultures that best fit with his views for the future of real estate. He was honored to have been presented with career opportunities at numerous local, national and international real estate firms and franchises.
“There were many exciting and impressive people and meetings along the way to consider” said Rodgers. “But the partnership with Windermere Real Estate presents a unique opportunity for me to work with a more boutique, locally owned and operated firm. At Windermere, I can serve agents and consumers in a more personal and targeted way.”
Windermere agents enjoy the less corporate atmosphere and consumer centric focus of their San Diego offices. The branches are locally run and provide agents with exceptional support and training.
“There is so much unrest and doubt surrounding our industry. People have lost faith in big business and are wary of the recent bailouts. As a reaction, everyone is pulling back, simplifying their approach to life and putting increased value on trust and friendships in business.”
Rodgers described Windermere’s local business approach and family atmosphere as “a breath of fresh air for employees, agents and consumers alike.”
As President, Rodgers will work with Windermere Exclusive Properties Owners to expand their presence in San Diego. “Steve comes to our brokerage with tremendous experience and energy. He has proven himself as a leader in California real estate and will be an outstanding asset to our company,” said Mark Loscher, CEO.
“We welcome Steve to the Windermere family and look forward to both growing our business, and helping more agents achieve their professional goals.”
Rodgers will immediately start his own expansion of the Windermere brand by opening offices in the Rancho Bernardo/Poway area and then target the city of Del Mar. He also has plans to open offices in Orange County, where he will partner with first-class brokers and agents specializing in the area.
“The market is calling for vision, leadership, change and that trusted personal touch. There is a real need for this type of firm in the local markets stretching from Santa Barbara to San Diego,” said Rodgers, who will be involved in helping spread the Windermere brand throughout Southern California.
In the future, Rodgers plans to work with Bob Deville and Bob Bennion, owners of Windermere franchises in Coachella Valley and the regional services provider. Rodgers will help Deville and Bennion increase the reach of the Windermere Southern California Franchises Services and expand the Windermere brand into new markets.
In addition to offering complete, one-stop shop real estate services, Windermere boasts some of the greatest marketing and technology tools in real estate. Their interactive website, PicturePerfectSanDiego.com, features a dynamic homepage bursting with extensive area information. The site gives homeowners all the tools they need to learn about San Diego real estate and provides a forum for agents to meet new clients.
To give their agents a competitive edge in advertising, Windermere established an in-house production company that produces professional photography, virtual tours and full motion videos. Windermere agents can even order high-quality, custom print marketing material online and have it delivered in just 24 hours.
Rodgers plans to leverage the many resources Windermere has developed for agents to strengthen their market share. “Real Estate, Real Change, Real Value,” one of Rodgers’ mantras, will resonate in Windermere offices as he launches new programs to benefit consumers and agents directly.
Agents should look forward to a host of cost effective services that will help them navigate through today’s demanding real estate and economic markets. Rodgers’ “out of the box” solutions are progressive and often cross traditional industry boundaries. They will undoubtedly provide numerous value-added options for Windermere agents and their clients.
“I am thrilled to be a part of this talented, heartfelt, and service-oriented organization,” said Rodgers. “Expect to hear a lot more from Windermere and myself as we continue to enrich the world of real estate.”
We welcome feedback to this exciting news.
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Solara Lofts in Downtown San Diego – Gracious, Spacious and Grand!
January 12th, 2009 Categories: Luxury San Diego Estates, Real Estate News, San Diego
This is Solara Lofts in Downtown San Diego! These stunning new lofts on Cortez Hill are a must see! This is the SAM award winning floor plan featuring open, versatile space that can be customized to suit your personal interests. 
This unit features panoramic city views with a glimpse of the bay from the wrap-around balcony. This unit boasts spacious closets, beautiful Tilt and Turn windows, exquisite interior finishings, including a complete GE appliance package, granite counter tops & stylish European cabinetry.
As you would expect, Solara Lofts has all of the hardwood, stainless steel, granite and sophisticated finishes typically found in San Diego Luxury Condominiums. But you will be surprised by design elements such as custom sliding glass partitions, moveable kitchen islands and oversized Eurostar Tilt and Turn Windows.
These are 541 to 1700 square foot spacious lofts with extra storage available. There are 2 parking spaces per unit (except studios), and additional guest parking available. Each unit has designer granite tops, upgraded stainless steel appliances, cherry wood finished kitchen cabinets, hardwood floors, ample balconies, and custom designer optional moveable kitchen islands.
Our penthouse level has 12 foot ceilings and the gorgeous complex features a racquetball court, large jacuzzi, Fitness Center and men’s and women’s locker rooms complete with showers and saunas. Solara Lofts provides easy access to two major freeways as well as the best of what downtown San Diego has to offer: PETCO Park, the San Diego Zoo, Horton Plaza, The Embarcadaro, The Gaslamp Quarter and Balboa Park.
Solara Lofts is conveniently located in the distinctive Cortez Hill neighborhood of Downtown San Diego. As the highest point in Downtown San Diego, Cortez Hill offers spectacular views of San Diego Bay, Balboa Park and city lights. Solara Lofts’ balconies boast grand views of nearby hills, a sun-drenched city and glorious deep blue horizons. **Building was originally built in 1982, but COMPLETELY REDONE (adaptive re-use) from the ground up, in 2007.
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Call us today at 619.231.2400 or email info@solaraloftsnews.com for more information.
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HotOnSanDiego Announces New Luxury Real Estate Portal
December 20th, 2007 Categories: Luxury San Diego Estates, Oceanside, Real Estate News
Rich & Sue Johnson along with Windermere Exclusive Properties today launched a novel luxury real estate portal at http://LuxurySanDiegoEstates.com. This portal is an innovation in luxury homes marketing and features all MLS listed homes with a price of 1.5 Million dollars and above in San Diego County, California. The portal is built on RealBird Inc’s mapping technology.
LuxurySanDiegoEstates.com is designed to serve the home buying needs of the wealthy – or be a way to dream for those who need to live in more modest abodes. It is based on a visually impressive full-screen map based portal, with a selection of aerial, hybrid, street or topographical maps. Upon mouse-over the user can quickly see a photo and the price of the listing. With just two clicks the user can bring up the Windermere detail page for any listing. The map can be easily bookmarked with the most popular social bookmarking sites, or it can be emailed to friends or relatives. The RSS based notification of new luxury properties is also a unique, novel feature in this industry.
Visit www.LuxurySanDiegoEstates.com to see Windermere’s new luxury portal in action!
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