How Do You Select The Right Realtor?
April 24th, 2009 Categories: 4S Ranch, Brookside Escondido, Poway, Rancho Bernardo, Real Estate News, Santa Fe Valley
As a Branch Manager for Windermere Exclusive Properties it’s my job to spread the word on why our brokerage is a great place to work. With all of the “consolidation” going on in the San Diego real estate world, it’s been hard for me to get out because our phones are starting to ring off the hook.
Our phones are ringing because we are the company that is different than the rest and agents are looking for better, more innovative companies to hang their license with.

I had a really good interview today with a recently relocated broker associate who is considering joining our company. As always, I try to convey an accurate portrait of our company and what it’s like to work with us while getting to know the potential new agent.
I always end up saying the same things… “It’s our culture that makes us different” and “we’re like a family”, which sound sort of cliche’ish ( I know this isn’t a word!)
When I interview for our offices, I look at the person in front of me and try to visualize how they will “fit” within the office. Most often, I end up apologizing for talking too much and going on too long (I do love my company!) instead of being a good interviewer and asking lots of the boring traditional questions. When I do get to the questions I like to ask, I’m usually able to bring to the top what the agent is really looking for in a brokerage, and what they need to succeed.
REALTORS are starting to get that it’s not all about us anymore. People don’t care what million dollar clubs we belong to. They’re not impressed with our image websites with pictures of our dogs and cats or our beautiful families. People want the local info, the stuff they can’t find on Zillow or Trulia. They will gravitate to those agents who can provide them with this type of service. We teach this everyday!
At one point in my interview, I told the interested agent that at our brokerage, every agent donates a portion of their commission on every transaction we close to the Windermere Foundation. The amounts vary but every closed transaction results in money going to a good cause.
I was asked where does the money end up, and while I answered the question, it made me think of a video we produced that answered the question far better than I ever could. Watch The Video.
[youtube]http://www.youtube.com/watch?v=z4yJeeQ3LWs[/youtube]
The real estate professional of today needs the support, resources, and tools that a company like Windermere Exclusive Properties can provide them with.
Marketing in general and online marketing especially are critical for today’s homeseller.
Providing the right information to buyers today is hugely important, who now have the capability to know just about everything about a property before it’s ever seen in person. We provide the support and the tools and the education to our agents that consumers need today.
What our professionals are looking for, even in tough economic times like we’re experiencing today, is to feel good about what they do and how they help people.
It is The Windermere Way.
If you are looking for a professional real estate representative, you can count on Windermere.
My interviewee today was that professional, and would fit right in to our family. I hope she joins our team!
To find an experienced agent who can help you navigate today’s ever changing market, click on this link.
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Ranch Bernardo Real Estate – Calling All Families!
June 14th, 2008 Categories: Rancho Bernardo, Real Estate News
Check Out This Hot, Hot New Listing In Rancho Bernardo!
More than a property, 17159 Patina Street is an experience! Located in the gated community of Bernardo Point and adjacent to 4S Ranch, it’s private and convenient to all.


Sitting on a large lot on a beautiful street, you’ll live in a very desirable neighborhood. With its nicely done landscaping and entertaining backyard, you’ll be able to relax and enjoy your own oasis while being just minutes to everything the Rancho Bernardo area has to offer.

This architectural beauty offers the perfect balance of functionality and design, along with modern luxuries. Dual entry doors welcome you to the large open living room with vaulted ceilings and dining area. Lots of big windows will bathe you in light, and lead you out to the relaxing backyard.
A downstairs guest bedroom and bath, large laundry room with built in sink and door to the outside, and beautiful wood laminate floors demonstrate why our seller’s loved this home and are only selling due to a job transfer.

You’ll enjoy the convenience of a large kitchen which adjoins the family room with fireplace, perfect for the family that like to spend lots of time together.
Upstairs you’ll absolutely fall for the huge master bedroom and large master bath suite, complete with separate soaking tub and large shower, his and her sinks and large walk in closet.
A loft area off the top of the stairs is near the three additional large bedrooms for the kids, one of which could be made into a functional home office. For those with school age children, this home is located in the award winning Poway School District.

Great Kitchen to make the Family Dinner with large center island with cooktop.

Terrific Family Room adjoins Kitchen

A Giant Master Bedroom is there for you to relax…see the fabulous Master Bath Suite below…

Finally, check out the spacious and private backyard with stamped concrete patio…

Designed for an active and social family, the home features proximity to Interstate 15 and Route 56, the new 4S Commons shopping center, Westfield North County Mall and much more. Priced to sell, please call us today for your private showing.
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